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4 Focal Points for B2B Social Media Marketing

Recently we have worked closely with many B2B companies and helped them understand where social media sits within their organisation or for specific projects. Based on some of the biggest challenges they faced, here are 4 focal points for B2B social media marketing that...
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Social Media and Mobile Integration

Social media and mobile are now integrated channels

It is well accepted that the pace of change in the last 20 years has outweighed any such period before – mainly due to the ubiquitous penetration of the mobile phone, computers, high-speed Internet and, most recently, social media and mobile. And so, we...
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